Five Golden Copywriting Rules That Should Never Be Broken

Five Golden Copywriting Rules That Should Never Be Broken

To many, copywriting is considered an art as it requires a high degree of skill and meticulous attention to detail. We agree. This craft of creating eye-catching and compelling copy involves constant practice and will continue to evolve. Each renowned copywriter out there has earned their reputation through a combination of hard work and a certain skill set. Online content nowadays is so saturated that having the skill set to create an action through their writing is incredibly valuable. The great news for you is that anyone can develop this skill set. However, if you want any of your copy to […] Read more

How to Write a Quality Blog Post

How to Write a Quality Blog Post

Blogging has become one of the most common SEO techniques online. Every business that wants to survive in the online world needs to create top-quality blogging posts in order to outdo their competitors, rank higher in the search engine, become more visible, and attract more traffic to the website. Not many businesses, however, succeed in doing so.

This is because not many businesses focus on writing exquisitely engaging posts. In this blog, we will unravel the simplest, yet the most overlooked tips on creating a quality blog post.

Keep Audience in Mind

One of the most common mistakes bloggers make is that they […] Read more

Writing Meta Descriptions and SEO Titles That Will Bring In Traffic

Writing Meta Descriptions and SEO Titles That Will Bring In Traffic

Digital marketing has come a long way since its inception. It has become more complex on the way, but businesses don’t have much choice. Surviving online is more of a necessity now, and the last thing you would want to do is make crucial mistakes, like writing sloppy meta information.

Meta information

To put into simple terms, this is information about information. It contains a title, tags, and a description that briefly defines the content. This portion is a key element to HTML, yet many companies and independent bloggers pay the least attention to it.

SEO Titles

These are the clickable titles that appear […] Read more

10 Keys to Copywriting

10 Keys to Copywriting

Are you writing effective copy?

Copywriting can seem like a daunting task, especially not knowing where to start. Sometimes the hardest part is getting yourself to sit down and do it. You could take the easy route and hire someone to do it for you, but reading this list might a little bit cheaper. If you don’t know where to begin, this is the best way to get the ball rolling.

Lets get this clear.

Before you let your creativity take over, just make sure the people can actually understand the thing, okay? Clarity is key.

 

Now, let your creativity run wild.

Wherever […] Read more

Digital Marketing Statistics for 2017

Digital Marketing Statistics for 2017

What are the Digital Marketing Statistics for 2017?
10 things that caught our eye:

These are just a few statistics we thought might be helpful to consider when creating your next digital marketing strategy. We found them useful, hence creating a blog post, and we hope you do too. Digital Marketing strategies include Search Engine Optimization, Pay-Per-Click Advertising, Social Media Marketing, and Email Marketing. Here at our agency we use these mediums for our clients to accomplish customer growth, customer service, and success. This enables the companies we work with to build their brand and bottom line using social media, blogs, packaging, […] Read more